The Financial Impact of Consumerization – Does BYOD make business sense?

enterprises-deploy-many-types-of-byod-programs-378x284One of the less understood aspects of Consumerization is its financial impact on the business. Is your BYOD program in the money?


Studies* show that an increasing number of organizations allow their employees to use personal devices to connect to corporate networks and data for work related activities – the so called Bring Your Own Device phenomenon. However, a recent study conducted by Forrester Reserach reveals that only a few companies measure the actual financial impact of this new IT model and that even fewer have a clear sense of whether Consumerization actually makes good business sense.

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How Secure is Your Smartphone? Android, iOS, BlackBerry and Windows Phone Under Attack

Post based on my interview* with David Gilbert of IBTimes UK

As the adoption of smartphones grows rapidly, one of the biggest challenges facing the manufacturers, developers and, ultimately, users is not the threat of losing your phone, but the threat of someone stealing the personal data stored on your mobile phone.

Senior Director of Consumerization at Trend Micro, Cesare Garlati spoke to the IBTimes UK about this serious issue and made it clear that no matter what type of phone you own, you are in danger. “Every single platform is exposed to this, no platform is immune. Some are safer than others, but none are immune.”

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‘Trend Micro Consumerization Report 2011’ revealed at the Gartner Summit in London

MEDIA ALERT: Cesare Garlati, Senior Director of Consumerization at Trend Micro, to reveal findings of the ‘Trend Micro Consumerization Report 2011’ at the Gartner Security & Risk Management Summit in London


“Rather than resist it, organisations should embrace Consumerization to unlock its business potential. This requires a strategic approach, flexible policies and appropriate security and management tools.”

Speaking at the Gartner Security & Risk Management Summit in London on 19 September 2011, Cesare Garlati, Senior Director of Consumerization at Trend Micro, will be speaking about what Gartner consider the single most influential technology trend of this decade: the Consumerization of IT. Or, how private technology use by employees is becoming increasingly embedded in their business activities and working practices.

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